Design, Trade Show Display, Banner, Brochure, and T-Shirt Design
Contract work with NextPhase Strategy Marketing Inc.
This was a last minute re-positioning design for the biggest video game trade show on earth. The company's aim at this, the 2015, E3 was to emphasize their new product -- the iWear's -- VR capabilities, as VR itself was a huge overall focus for this year's E3. To communicate this, I created a look and feel to connote a feeling of travelling into hyper-space, for a gamer. In contrast to the company's usual clean and corporate look, I believed a radical emphasis on colour was in order to communicate this more gamer-centric aim. Overall the client was extremely pleased with this approach, swift turn around, and final results; so much so that they would approach us soon after to do packaging for the product itself.
